| Document | Read Time | Purpose | URL |
|---|---|---|---|
| Investment Memo NEW | 5 min | Concise 3–5 page summary: why this market, why now, why us, the ask. Everything an investor needs for a first decision. | → Open |
| Investment Thesis | 5 min | Answers the 7 questions every investor asks. Foundation for pitch deck conversations. | → Open |
| Project Description | 12 min | Comprehensive: problem, solution (6 layers), business model, market, competitive positioning, team, financial structure. | → Open |
| Intelligence Briefing | 15 min | Full third-party briefing: identity, team, market, problem/solution, business model, competitors, financials, legal, risks, timeline, supporting docs. | → Open |
| Document | Pages | Key Content | URL |
|---|---|---|---|
| 24-Month Financial Model NEW | ~15 | Revenue projections, expenses, burn rate, runway, break-even, use of funds, unit economics, 3 scenarios (conservative/base/optimistic), funding roadmap. | → Open |
| Pre-Seed Valuation Analysis | ~8 | Four methodologies (Berkus, Scorecard, Comparables, Asset-Based). Defensible range: AED 3M–5M post-money. Proposed AED 3M is conservative. | → Open |
| Pre-Seed Investment Structure | ~2 | AED 300K use of funds breakdown, deliverables, gap analysis to AED 5–7M valuation. | → Open |
| Document | Pages | Key Content | URL |
|---|---|---|---|
| Go-to-Market Playbook NEW | ~15 | Launch strategy, merchant acquisition playbook (3-visit cadence, FOMO mechanics), customer acquisition (QR stickers, WhatsApp, referrals), first 90 days week-by-week, KPIs, budget, channel mix, risk mitigation, onboarding scripts. | → Open |
| 18-Month Execution Roadmap NEW | ~12 | Month-by-month: pre-funding through Series A. Technical, business, and fundraising milestones with owners. Risk register. Go/No-Go gates. Burn rate projections. | → Open |
| Business Plan v1 | ~8 | Full business plan: executive summary, market analysis, product, marketing, operations, financial projections. | → Open |
| SWOT Analysis | ~3 | Strengths, weaknesses, opportunities, threats for the marketplace. | → Open |
| Document | Pages | Key Content | URL |
|---|---|---|---|
| Founder Profiles | ~3 | Full profiles for P3 (Peter Putz), George Mikhail, and Mosaab — track records, exits, relevant experience. | → Open |
| Founder JV Agreement | ~8 | Pre-incorporation joint venture agreement. UAE law. 30/30/30 split + 10% reserved. Roles, contributions, IP, dispute resolution. | → Open |
| Founder JV Agreement (Arabic) | ~8 | Arabic translation of the founder agreement for UAE legal purposes. | → Open |
| Due Diligence Package | ~25 | Comprehensive answers to every likely investor question. Company, team, market, product, financials, legal, risks, supporting documents checklist. Aligned with latest Financial Model, Roadmap, and GTM Playbook. | → Open |
| Document | Pages | Key Content | URL |
|---|---|---|---|
| Abaya Market Deep Dive | ~12 | Global Islamic fashion market ($484B projected), UAE Abaya market, competitor landscape, supply chain, buyer personas. | → Open |
| Abaya Research Index | ~3 | Consolidated index of all abaya market research with key findings. | → Open |
| Competitor Analysis | ~5 | Detailed competitive analysis: Dubizzle, Facebook Marketplace, Amazon.ae, OpenSooq, Carousell. Bazzario's 6-layer moat. | → Open |
| Buyer Personas | ~4 | Detailed personas: personal commuters, students, recreational buyers, bicycle commuters, premium cyclists, Abaya buyers. | → Open |
| Market Overview | ~4 | UAE scooter and bicycle market sizing, growth rates, key trends. | → Open |
| VC / Investor Analysis | ~4 | UAE/MENA VC landscape, pre-seed benchmarks, relevant funds and angels. | → Open |
| Document | Key Content | URL |
|---|---|---|
| Executive Summary NEW | One-page overview: problem, solution, team, model, ask, use of funds, milestones. Readable in under 3 minutes. Start here. | → Open |
| Pitch Deck NEW | 13-slide presentation: problem, solution, how it works, revenue model, market, why now, competition, team, traction, financials, ask, contact. | → Open |
| Investor FAQ NEW | 50 toughest investor questions with concise, evidence-based answers across product, market, team, financials, GTM, legal/risk, and fundraising. | → Open |
| Investor Target List NEW | 100 pre-qualified investors across UAE, KSA, GCC, and MENA. Sortable by tier, geography, stage, sector. Includes contact info and fit rationale. | → Open |
| Outreach Templates NEW | 9 message templates: cold email, warm intro, LinkedIn connection, LinkedIn follow-up, WhatsApp, follow-ups, meeting confirmation, thank-you. | → Open |
| Investor CRM NEW | Tracking spreadsheet with 30 fields. Pipeline stages, CSV export template, example rows. Ready for Excel/Google Sheets. | → Open |
| Fundraising Playbook NEW | Internal founder guide: meeting agenda, Q&A assignment, investor objections, prep checklist, post-meeting process, DD, closing, timeline. | → Open |
| Document | Key Content | URL |
|---|---|---|
| DCP / Taqadam Deck | Overview of the proposed DCP infrastructure relationship and its potential strategic value, subject to negotiation and execution of a written infrastructure-access agreement. | → Open |
| CRM Research | CRM platform evaluation for merchant and customer management. | → Open |
| Service Catalog | Ada (AI orchestrator) capabilities and available services for the project. | → Open |
| Meeting Agenda — 30 June 2026 | Founder strategy meeting: naming, categories, roles, timeline, fundraising. | → Open |
| Document Signing Research | Research on digital signing solutions (commercial, open-source, crypto libraries). | → Open |
| Status | Documents |
|---|---|
| Prepared for Investor Review | Investment Memo, Investment Thesis, Project Description, Intelligence Briefing, Financial Model, Valuation Analysis, GTM Playbook, Execution Roadmap, Due Diligence Package, Executive Summary, Pitch Deck, Investor FAQ, Investor Target List, Outreach Templates, Investor CRM, Fundraising Playbook, Pre-Seed Structure, Business Plan, SWOT, Founder Profiles, Abaya Research, Competitor Analysis, Personas, Market Overview, VC Analysis, DCP Deck, CRM Research, Service Catalog, Meeting Agenda, Signing Research |
| Draft — Pending Signature | Founder Agreement (EN + AR) |
| In Progress | Pitch Deck (P3) — presentation version |
| Pending | Company incorporation documents (post-funding), Signed Founder JV Agreement, Shareholders' Agreement, DCP Infrastructure-Access Agreement, Battery Supply Agreement, Payment Gateway / Buyer-Protection Agreement, MVP evidence (post-launch), Customer testimonials (post-launch) |